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What are cookies and how do you use them?

So that you can make full use of the personalised features on our website, your computer, mobile phone or other device (all referred to here as device) will need to accept cookies.


Below you can see what cookies may be sent to your device by Waitrose Florist and what we use each cookie for. You can set your browser to reject cookies (see the ‘Help’ menu of your browser to find out how to do this), but please bear in mind that if you do this, certain personalised features of this website cannot be provided to you.


Cookie Name What we use them for
s_sq, s_prop6, s_cc and s_vi We use these cookies to see how many visitors use our website and which pages they view. We use this information to make improvements that make our website as usable as possible.

WC_USERACTIVITY_{xxxx} This cookie allows us to identify a logged in customer and their various preferences, such as preferred language and which product assortment is relevant to them. It helps us to personalise the website for each visitor.

WC_AUTHENTICATION_{xxxx} This cookie provides security when using the website: if a visitor has left their browser open and not logged out, this cookie will ensure that they are automatically logged out after 30 minutes of inactivity.

WC_CartOrderId_{xxxx} Stores the current active order reference number for the shopping cart.

WC_CartTotal_{xxxx} Stores the cart quantity, cart monetary total, currency, language, and quantity for wine mix and match purposes.

WC_USERCONTEXT Stores the user title, last name, postcode, number of previous orders, and hours/days since last order.

WC_PERSISTENT If a visitor selects the Remember Me option when logging on to the website, this cookie allows us to remember them when using the website at a later date from the same device. On returning, visitors will be able to view certain pages as if they were logged in, however if they view or change any personal information or checkout, they will be prompted to login.

WC_SESSION_ESTABLISHED This cookie is used to check we have stored a visitor's data in the secure fast-access part of our server. This ensures a faster website, which means a more efficient visit.

JSESSIONID As our website is split over several servers to improve performance, this cookie allows us to direct the visitor's requests to the same server each time, increasing the speed of the website.

WC_USER_AUTHENTICATED This cookie helps us recognise a visitor so we can display a welcome message.

WC_GENERIC_ACTIVITYDATA This cookie remembers the preferences of a guest visitor so that we can personalise the site for them when they return.

LGP, TMP and TMS These cookies show us how a visitor found our website and which website they came from. This helps us know which of our online marketing channels is most effective. They also allow us to reward some external websites for directing visitors to us.

rememberUserLogonID If a visitor selects the Remember Me option when logging on to the site, this cookie remembers the email address used. The website will show that email address in the login email address field on subsequent visits by the same visitor from the same device.

How to manage cookies

Our cookies do not store financial information, or information which is capable of directly identifying you (such as your name or address). Cookies simply allow our website to retrieve this information in order to personalise and improve your experience of our website.


However, if you wish to restrict, block or delete cookies from Waitrose Florist, or any other website, you can use your browser to do this. Each browser is different so check the ‘Help’ menu of your particular browser to learn how to change your cookie preferences.


Please bear in mind that if you do this, certain personalised features of this website cannot be provided to you.


Third-party cookies

When you are on Waitrose Florist you may notice that there is content from other websites, for example a video from YouTube. We may also provide you with the opportunity to share information with others using social networks such as Facebook. We add this content from time to time to improve the user experience. As a result, you may be sent cookies from these other websites. Waitrose does not control these cookies and we suggest you check these third-party websites for more information about the cookies they use and how you can manage them.


Some of the other business partners that may set cookies on Waitrose Florist include:


Partner Name What their cookies are used for
Omniture

Our business partner Omniture uses analytics software SiteCatalyst to help us and them take and analyse visitor information such as browser usage, new visitor numbers, response to marketing activity and shopping times. This information helps us to make improvements to our website, the shopping experience and marketing campaigns.


The data stored by these cookies can be seen only by the relevant teams at Waitrose and Omniture, and never shows any confidential information.


Edigital Research

Our business partner Edigital Research invites our visitors to take part in a survey of their experience when using Waitrose Florist. We use this survey to priorise our ongoing web improvements.

Cookies are used in this process to ensure we get a represenative sample of visitors for our research and that no individual visitor is unfairly asked to participate in the survey.


Tagman Advertising


Accuen
Affiliate Window
Bing
Criteo
DoubleClick
Google
Google Analytics
Monetate
Responsys
Specific Media
Visual DNA
Yahoo

Waitrose Florist will sometimes advertise using an external company to deploy cookies from our advertising partners listed. These are used to help us and our advertisers see which advertisements visitors click on and interact with. Each individual advertiser uses its own tracking cookies and the data taken is not interchangeable. No confidential information is taken.

Our business partner TagMan provides a global Opt-Out function, whereby a user can visit tagman.com and switch off TagMan tracking.

If you opt out in this way for Waitrose Florist, you will also be opting out for John Lewis and all other TagMan clients. This opt-out facility is also cookie based, meaning that if you clear your cookie history within your browser, you would need to opt out again.


Usablenet

Our business partner Usablenet use cookies to manage mobile sessions by monitoring idle times and enabling the full Waitrose Florist website on mobile devices, which can be used to implement links such as 'view full site'. The cookie will expire after 30 minutes or at the end of the session.


Share Tools

 

Where Waitrose Florist uses the opportunity to ‘share’ content with friends through social networks, such as Facebook, you may be sent cookies from these websites. Waitrose does not control the dissemination of these cookies and we suggest you check the third-party websites for more information about their cookies and to manage them:


Facebook privacy policy


YouTube privacy policy


Google

 

Waitrose Florist may display video content using Adobe Flash Player. Adobe uses Flash cookies (also known as Local Shared Objects) to help improve the user experience. Flash cookies are stored on your device in much the same way as usual cookies, however they are managed by your browser differently.

If you wish to disable or delete a Flash Cookie, visit adobe.com

Please bear in mind that if you disable Flash cookies for Waitrose Florist you may be unable to access certain content on the site.


Further information about cookies

If you wish to learn more about cookies in general and how to manage them, visit aboutcookies.org.


Website Recording

Our web site may also use the SessionCam web site recording service. SessionCam is a product that has been developed by Service Tick Ltd. SessionCam may record mouse clicks, mouse movements, page scrolling and any text keyed into website forms. The information collected does not include bank details or any sensitive personal data. Data collected by SessionCam from the ServiceTick website is for Waitrose's internal use only. The information collected is used to improve our website usability and is stored and used for aggregated and statistical reporting. To find out more, visit servicetick.com.


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